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MHP Exports - Vietnam’s Leading FMCG Exporter
- (+84) 918 182 471
- sales@mhpexports.com
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Cider is an alcoholic beverage produced through the fermentation of apples and selected fruits, positioned between beer and wine in terms of alcohol content and consumer appeal. Typically ranging from 3% to 8% ABV, cider offers a refreshing, fruit-forward profile that attracts a wide demographic of consumers across both mature and emerging markets.
From a global trade perspective, cider represents a high-growth beverage segment within the FMCG export market. Rising demand for fruit-based alcoholic drinks, increasing preference for lighter alcohol options, and expanding urban consumption have driven consistent import volumes across Europe, Asia, Africa, and the Middle East. The category benefits from strong repeat consumption, scalable production, and favorable shelf-life characteristics, making it well-suited for international distribution.
Within the international market, cider fits strategically as a versatile, adaptable export category. It allows global buyers to target multiple consumer segments through variations in flavor, sweetness level, alcohol content, and packaging format. Its ability to be positioned as a mass-market, premium, or private-label product makes cider an attractive and commercially viable option for importers, distributors, and retailers seeking reliable growth in the alcoholic beverage segment.
Our cider export portfolio is structured to meet diverse international market demands, consumer taste preferences, and regulatory frameworks. By offering multiple product variations, we enable global buyers to target different price points, retail formats, and consumption occasions.
1. Classic Apple Cider
Produced from fermented apple juice or concentrates, this remains the highest-volume cider segment in global trade. It typically contains 4%–6% ABV and appeals to mass-market consumers due to its balanced sweetness and refreshment profile.
2. Flavored & Fruit-Infused Ciders
These ciders incorporate fruit flavors such as pear, berry, cherry, tropical fruits, and citrus. Flavored variants account for a growing share of international demand, especially in Asia, Africa, and younger consumer markets, where sweeter and innovative profiles drive higher sales velocity.
This diversified product structure allows importers and distributors to customize their cider offerings based on market demand, pricing strategy, and distribution channels.
As an international FMCG trading company, our focus is not on production, but on ensuring that the cider products we export are commercially viable, legally compliant, and market-ready for global distribution. We act as the control point between manufacturers and international buyers, managing quality from a trade and compliance perspective.
1. Market-Approved Product Sourcing
We source cider products only from manufacturers whose formulations, alcohol levels, and packaging formats are already accepted in international markets. This allows buyers to import products with proven trade feasibility rather than experimental SKUs.
2. Specification-Driven Product Selection
Each cider SKU is selected and supplied based on pre-defined export specifications, including ABV range, sweetness profile, packaging type, shelf life, and labeling structure. This ensures consistency across shipments and alignment with buyer expectations.
3. Pre-Shipment Compliance Screening
Before export, products are reviewed against destination-country import requirements, covering alcohol regulations, mandatory declarations, documentation needs, and packaging suitability. This minimizes regulatory risk at port of entry.
4. Export Shelf-Life & Logistics Suitability
We prioritize cider products that are suitable for long transit times, temperature variation, and warehouse storage, ensuring commercial stability throughout the supply chain rather than focusing only on production standards.
5. Documentation & Trade Readiness
We coordinate all export documentation and trade paperwork, ensuring that products are shipment-ready and aligned with customs, excise, and food import procedures in the destination market.
6. Supply Continuity & Commercial Reliability
By working with multiple approved sourcing partners, we maintain supply flexibility and volume scalability, allowing buyers to plan long-term distribution without dependency on a single production source.
This trade-assurance approach allows international buyers to focus on sales and market expansion, while we manage sourcing reliability, compliance alignment, and export execution.
As a global FMCG cider exporter, we provide complete export solutions that simplify sourcing, compliance, and delivery for international buyers. From initial product selection to final shipment, our services ensure a seamless and reliable trading experience.
1. Global Product Sourcing
We maintain relationships with trusted cider manufacturers across multiple regions, allowing us to source products that meet international quality, flavor, and packaging standards. Buyers gain access to a curated portfolio of export-ready cider products without needing to manage multiple supplier relationships.
2. Private Label & Customization Support
For distributors, retailers, and HoReCa partners, we offer private label and product customization options, including:
This flexibility ensures products are market-ready and aligned with brand strategy.
3. Compliance & Regulatory Coordination
We manage all export documentation and regulatory compliance, including:
By handling these steps, we reduce clearance delays and regulatory risk for buyers.
4. Logistics & Shipping Management
Our trading expertise includes planning, coordination, and execution of international shipments, including:
This ensures that products arrive safely, on time, and ready for sale.
5. Supply Continuity & Volume Flexibility
We manage multiple sourcing partners to provide scalable and consistent supply, enabling buyers to place both small trial shipments and large recurring orders. This allows international distributors to plan long-term market strategies with confidence.
6. Buyer-Centric Support & Communication
Our team provides dedicated support for international buyers, offering guidance on market trends, product selection, and logistical solutions. We act as a single point of contact, reducing complexity and improving efficiency for importers and distributors.
We bring export-ready cider products to global markets, making international trade simple, reliable, and scalable.
We don’t just export cider - we connect manufacturers with buyers worldwide, delivering products that are ready to sell the moment they arrive.
We don’t just export cider - we make global trade simple, reliable, and profitable.
Partnering with MHP Exports means accessing a strategically sourced portfolio of export-ready cider products designed for international markets. We provide flexible supply solutions, compliance management, and market-specific insights that allow distributors, retailers, and HoReCa partners to maximize growth, reduce risk, and respond quickly to market demand. With our global trading expertise, we enable businesses to expand their product offering and strengthen their presence in competitive markets worldwide.